Superior Comics.
Superior Comics.
Superior Comics is the first comic book company built on Solana which brings an innovative and contemporary way to experience comic books. This was their first NFT project and they needed to authentically communicate who they are and appeal to their target audience (Comic book readers, Web3 Enthusiasts, NFT Collectors.), whom I'll be referring to as "The T.A".
My Design Approach
It is common for stakeholders' ideas, business needs, and challenges to differ from the exact problem, so I had to define the core challenges to focus efforts on solutions to solve them. This helped us to also align expectations.
Goals of Discovery Session
Logo, colors, typeface.
Superior Comics had been going for low-cost options for their
brand and social media content. It was crucial to choose colors
and a typeface that captured their vibrant and exciting nature.
I used Strretch typeface for headings, Nunito for body text, blue
and purple gradient with a flash animation on hover for "Calls to
Action" to create that vibrant look that matches their brand. Then
generated a color palette to work with.
Addressing The T.A
Superior comics caters for a certain demographic within the age
group of 14 - 39, otherwise known as "Millennials" and "Gen-Z".
They are Comic book readers, gamers, Web3 & Crypto Enthusiasts,
NFT Collectors.
This greatly influenced my design decisions.
The Layout
Based on the user research and site mapping, I designed a list of relevant visual themes.
The Website
The imagery, functional animations, transitions, copywriting, all come together to provide a wonderful user experience.
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Co-Founder - Superior Comics
"Very creative! He takes on projects like they're his, and brings out the best in it."
Ask Superior Comics about working with me: Click here to send them an email